Testing

, , , , , , , , , , Comments Off on Facebook Is Testing a New Way to Reach Audiences Organically

Facebook Is Testing a New Way to Reach Audiences Organically

In the past, some Facebook Page owners have complained that it’s difficult to reach large percentages of fans organically due to News Feed algorithms. The social network’s latest test might help you reach new audiences — including those who aren’t yet fans — without paying for ads. Inside Facebook reported that Teddy Quinn, a PPC … Continued

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Testing of Facebook’s Single-Column Timeline Continues

Facebook appears to be testing yet another variation of Timeline, this time shifting status updates to the right side of the page. In this design test, which currently only affects select members in New Zealand, the social network continues moving forward with a single-column layout. However, status update and shared content now appear on the … Continued

, , , Comments Off on Facebook Is Testing a New Format for Marketplace Ads

Facebook Is Testing a New Format for Marketplace Ads

Marketplace ads, which appear along the right-hand column of Facebook’s homepage, are getting a makeover. The social network is testing a new format that stretches the image across the width of the ad and marketing copy that appears below it. Facebook often tweaks and tests new variations of ads, but recently more attention has been … Continued